InFocus
visual identity / art direction
From the logo to the layout of the guide, I have created the visual identity for the InFocus Investor Guides.
The InFocus series of investor guides was created as a direct response to the need for timely, accurate and comprehensive insight and analysis.
InFocus Guides address two key needs in today’s fast-moving business climate; first, for proactive governments, NGOs, industries and companies to clearly communicate messages in a timely way, to the right audience. Second, that of providing the world’s business and political leaders with the information they need to make smarter, more informed decisions.
Logo proposal.
Drafts of the logo.
A few proposal of design for the pages inside the guide.