Pantanal Shopping

product design / wayfinding / project manager

At my first job, I had the chance to create a signage project for a shopping mall in Brazil.

The client asked for a new design of their signage and also a new proposal of their wayfinding.

I spent a lot of time in the mall observing how people walked, where they went, if whether or not some signs were needed in places and walking many times with a map in my hand trying to ubicate all the signages requested.