Over the past ten years I've worked across digital ecosystems — from websites to cross-channel campaigns — bringing user-centered thinking into everything I do: questioning decisions, thinking across touchpoints, connecting brand with experience, and designing with the people who use it in mind.

Before digital, I worked in editorial and wayfinding design, where I learned that design is really about guiding people, whether through a magazine, a shopping center, or a website.

I've worked in big teams, small teams, remote environments, and as a sole in-house designer. Each setting taught me to adapt quickly, communicate clearly, and find the right balance between independence and collaboration.

Outside of work, I’m a mom of two wonderful little humans who constantly remind me to stay playful and curious. I love long walks, sushi, breakfast in cozy sunlight and traveling, especially when the journey brings unexpected, joyful surprises. ✨