Over the last decade, my work has evolved from brand and marketing design across channels, through e-commerce and merchandising, to product design for consumer-facing experiences across international markets.

My path started earlier in editorial and wayfinding design, where I learned that design is ultimately about guiding people, whether through a magazine, a shopping centre, or a website. I've worked in big teams, small teams, remote environments, and as a sole in-house designer. Each setting has taught me to adapt quickly, communicate clearly, and find the right balance between independence and collaboration.

Outside of work, I'm a mom of two wonderful little humans who constantly remind me to stay playful and curious. I love long walks, sushi, breakfast in cozy sunlight, and travelling, especially when the journey brings unexpected, joyful surprises. ✨